AMAG has established itself in the world of architecture as an significant partner and key supplier of high-quality aluminum for facade applications. Thanks to the portfolio extensions - including unique surfaces such as "Sandblast 6.0" - AMAG is also setting new trends.


AMAG aluminum architecture - Louvre, Lens, France
Louvre, Lens, France
AMAG aluminum architecture - AMAG hot rolling mill, Ranshofen, Austria
AMAG Hot rolling mill, Ranshofen, Austria
AMAG aluminum architecture - Steireck, Vienna, Austria
Steireck, Vienna, Austria
AMAG aluminum architecture - Expo, Milano, Italy
Expo, Milano, Italy
AMAG aluminum architecture - IJHAL, Amsterdam, Netherlands
IJHAL, Amsterdam, Netherlands
AMAG aluminum architecture - ART, Montpellier, France
ART, Montpellier, France
CMI = Center for Material Innovation
AMAG CMI, Ranshofen, Austria


Architect: SANAA, Tokio, Japan


“DEMATERIALIZAZION“ with AMAG architectural sheets.


AMAG AL4 façade AP1 is the key design element of the new Louvre museum in Lens, France. In December 2012, a branch of the Louvre museum was opened in Lens, in Northern France. The entire building ensemble extends over a length of 360 meters on either side of the central foyer.


Designed by SANAA Architects, Tokyo, Japan, the museum is characterized by a transparent and open design, featuring a great deal of glass, but most specifically aluminium. Large sections of the building covering an exhibition area of 28,000 m² are executed with anodized aluminium cladding that “mirrors a blurred and fuzzy image of the contours of the environment, while reflecting the landscape and light incidence differently according to the viewer’s position.” (SANAA).


These architectural demands were enabled by AMAG‘s façade sheet metal. When anodized, the uniform surface of AMAG AL4 façade 99.85 AQ126 is ideally suited for architectural and façade applications. This reflective bright-rolled surface offers new possibilities for the architectural presentation of buildings. As an element of indoor applications, AMAG‘s sheets can virtually “dematerialize” space by reflection.

Photos: © Luc Boegly


Following on from the sensational Louvre museum project in Lens, France, the cross wing of AMAG’s new hot rolling mill in Ranshofen was also designed with AMAG AL4 façade AP1 mirror. The implementation of this project was a challenging task for all participants given that the aim was to realizing something entirely new.


Joining forces with Alanod and Brucha, AMAG succeeded in creating a product that meets special architectural demands. We used our own raw material, Al 99.5%, clad with Al 99.85%, anodizing quality 126.1, bright, H18 temper, with a width of 1245.50 mm and a material thickness of 0.7 mm, as a starting material for the project.


The 6,800 m² cladding for the new rolling mill was treated by Alanod GmbH & Co. KG at its Ennepetal location by a finishing process for façade products meeting the highest quality standards. Here, the anodizing process is combined with a painting process.


The highly transparent sol-gel coating system is extremely hard and durable. The resulting product is highly formable and features a specular surface impressing with excellent weathering and scratch resistance. Brucha opted for this starting material to manufacture panels with a core thickness of 150 mm and an exterior shell of mirror-finish aluminium. This resulted in an extravagant and unique design object, the BRUCHA Paneel®, marking the first time that panels with an exterior aluminium shell have been produced. The BRUCHA Paneel® draws on decades of experience in panel production.


Consequently, the façade of the new Ranshofen rolling mill is an extraordinary example of how various manufacturing processes work together in an innovative manner, based on a product developed by AMAG for architectural applications – a genuine architectural highlight!

Photos: © AMAG

Architecture and Research - Self-Illuminating!

Architect: Archgroup Landskron ZT GmbH, Linz, Austria


Aluminium plays a central role in the color and material design concept of the AMAG CMI Building (CMI = Center for Material Innovation). It is a key element in the CMI entrance area in particular and clearly establishes the material reference to AMAG. The viewer's gaze is drawn to the dark facade of the base building and floor-to-ceiling facade glazing made of aluminium profiles.


In the main viewing area on the ground floor is a bicycle rack, clad with reflective aluminium sheets from the AMAG architectural sheet range. This special material, AMAG AL4® architecture AP1, has already been applied to well-known buildings over the world.


It is a very sensuous material and reflects its surroundings in a velvety soft mirror image whose focus becomes softer or sharper depending on the distance to the observer. Its unique surface creates a sense of spatial depth that has not been observed in any other metallic surface.



 Fotos: © AMAG


Architect: PPAG architects, Vienna, Austria


In Austria’s best restaurant, the Steirereck in Vienna, AMAG AL4 façade AP1 mirror has been selected for the indoor and outdoor areas – the perfect material for demanding and sophisticated architectural applications.


This additional architectural project represents a highly intriuging urban implementation of this AMAG material, which had already excelled in the sensational Louvre Lens museum project.


Embedded in the Stadtpark in Vienna, the trees and the blue of the sky are softly reflected in the aluminium panels on the exterior. Inconspicuous, but nevertheless full of life – this is the façade in which guests, passers-by and objects can be seen with the required level of defined clarity. This effect is also visible in the interior as a consistent design element.


In its concept for the reconstruction and refurbishment of one of the world’s best restaurants2), PPAG architects from Vienna focused on the further development of the AMAG AL4 façade AP1 to the AP1 mirror. The reflecting characteristics of this surface have been once again enhanced, thereby enabling further architectural product developments (AP stands for “architectural products”).


Top quality - in visible and invisible aspects.

Just like the glossy façade for the centre wing of the new hot rolling mill in Ranshofen, the AMAG AL4 façade AP1 mirror was surface-treated by Alanod from Ennepetal in Germany as weatherproofing.


In addition to the perfect surface quality of the AMAG AL4 façade AP1 mirror, the honeycomb panels produced by the Luxembourg-based company R-tech also feature outstanding flatness. For many decades, the design potentials available to architects opting for aluminium outdoors were restricted to matt surfaces. The positive response to new, exciting surfaces, a number of which are also capable of controlling daylight in buildings (AMAG AL4 façade AP daylight) is overwhelming – as could be expected.


Thanks to the AMAG AL4 façade AP series (see overview table on the next page), AMAG is able to support a wide range of architect’s design ideas by providing the most varied offerings of materials and surfaces. A new trend is emerging - and AMAG architectural sheets are at the very heart of the developments!


1) According to Falstaff/2014

2) According to “World‘s 50 Best Restaurants Awards“/2014

Photos: © Pierer

EXPO Mailand 2015



Expo Milano 2015 was a global exhibition where more than 140 participating countries showcased the best of their technologies offering concrete answers to vital needs: the ability to guarantee healthy, safe and sufficient nourishment for the world’s population, while respecting the planet and its equilibrium. The Expo welcomed over 20 million visitors to its 1.1 million square meters of exhibition area.

AMAG was represented at this exhibition with aluminium sheets mounted on the rice cluster – a multi-country pavilion. A number of building facades of the Rice Cluster were clad with AMAG AL4 façade AP1 mirror. Anodized by ALMECO in Milano, Italy, Euramax in Roermond, Netherland added a protective clearcoat ensuring exterior durability. The highly reflective aluminium endowed the Rice Cluster with a unique appearance, attracting the attention of visitors.

Fotos: © ­Dirk Verwoerd


Architect: WAA architects, Amsterdam




The IJhal – the main pedestrian passageway within Amsterdam‘s Centraal Station – parallels the river IJ. The station and its immediate surroundings are evolving into the centerpiece of a larger master plan. The aim is to create a more welcoming “gateway” to the city for passengers arriving by train, tram, metro, or bus, and to streamline the connections between each mode of transport.

Rounded-reflective elements made out of AMAG AL4 façade AP1 mirror are mounted on the ceiling so as to reflect and radiate the undulating properties of the IJ‘s surface throughout the IJhal, and its adjacent passageways, acknowledging the city‘s historic relationship with water.

Anodized by ALMECO in Milano, Italy, Euramax in Roermond, Netherlands added a protective clearcoat ensuring exterior durability.


Source: WAA architects, Amsterdam

Fotos: © Michael Van Oosten


Architect: FAKT, Berlin, Zürich




“Cloudscape“ featuring AMAG AL4 façade AP1 bright is an installation realised as part of the “Festival des architectures vives“ in June 2015 in the courtyard of Rue of the Trésoriers de la Bourse 6, in Montpellier. The “Cloudscape” installation by the FAKT architectural team was made out of AMAG AL4 façade AP1 bright. The project functions as a spatial structural experiment. Picking up on the image of a cloud, the elements of light and lightness formed the basic principles of this architecture.


The unique properties of AMAG AL4 façade AP1 bright brilliantly support the design ideas, as the high degree of reflectance contributes to the further dematerialisation of the structure. The structural perception of architecture is complemented by a strong physical presence of material and its changing visual properties. Themes such as lightness and soft edges are architecturally interpreted.

Reflections – mirroring the environment and responding to the most minute changes in weather, light and colour. Rain, for example, produces sounds, while adding additional reflective effects and setting the structure in slight motion.

Softness - the form is changing constantly. The thin aluminium sheets are constantly in subtle motion and respond to the wind and temperature changes.

Transparency – there is no clear limit to context, no defined interior or exterior, above or below. The constantly redefined visual dialogue between the object and the viewer, and a constant transformation of the courtyard with the change of light and shadows play on the façades and the ground.

AMAG AL4 façade AP1 bright - the material for impressive ART-architecture.

Foto: © Giulio Boem

- Sustainability in architecture

AMAG is your preferential partner for sustainably produced aluminum.


With a 75 - 80% share of recycled material in the raw material sourced and considering the broad product portfolio, AMAG is the world leader in recycling. And if that's not enough, we also offer special materials with a recycled content of 90% or more on request.


The Alouette Facility with its excellent energy and CO2 balance complements our sustainable raw material supply with primary aluminium, thereby enabling us to offer end to end "green" aluminum.


AMAG is committed to the circular economy.

Do you want closed loops? We are ready to make it happen!


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